To take the brand’s growth to the next level, Intero Digital rolled out a powerful, performance-driven digital marketing strategy tailored to its unique challenges. We reallocated wasted ad spend from underperforming Yelp ads to high-converting Google and Meta campaigns, instantly improving efficiency. With clear KPIs and precise conversion tracking in place, we scaled localized paid media efforts across individual locations and regions. We also launched the brand’s first-ever structured SEO strategy to boost long-term visibility, provided proactive support for branded content and event campaigns, and partnered closely with the internal team to streamline and elevate social media efforts.

The brand now has a transparent, strategic partner driving measurable growth. With a 106% increase in conversions, 25% lower CPA, a 1,429% ROI boost on a seasonal campaign, and a 66% organic lift, it’s seeing stronger performance across the board. By reallocating budget to high-performing channels, implementing localized and scalable campaigns, and launching its first structured SEO strategy, our client is no longer in the dark. It’s confident, empowered, and positioned for sustainable growth.

To help Flying Squirrel boost its visibility online, we worked with the company to develop an SEO strategy and add content on all category pages. From there, we provided Flying Squirrel with a long-term content strategy so its team could push out new content consistently.

For Flying Squirrel, this means significantly greater online visibility, more website visitors, and stronger search engine rankings that translate into increased brand awareness and customer engagement. With a 61.4% traffic boost and major gains in keyword performance, Flying Squirrel is now better positioned to attract and convert new customers in a competitive market.

To elevate Nomadix’s presence in search, Intero Digital executed a dynamic SEO strategy centered on boosting visibility for high-intent keywords tied to sustainable travel gear and performance towels. This was complemented by a content and ranking initiative focused on moving key pages from obscurity into the top 30 positions, a critical threshold for accelerating toward first-page rankings and capturing high-intent traffic.

Throughout the campaign, we tracked performance using Google Analytics 4 and BrightEdge, extracting insights that guided real-time optimizations across product and content pages. These insights helped spotlight high-performing product pages and informed continuous optimization efforts.

Thanks to its partnership with Intero Digital, Nomadix didn’t just see a boost in numbers; it saw real business impact. Nomadix’s commitment to sustainability found new traction through SEO, which allowed the brand to connect with more conscious consumers at the moment they were ready to buy. These results validate Nomadix’s investment in organic growth and mark a pivotal step forward in its mission to scale e-commerce while reinforcing its position as a leader in sustainable travel gear.

To solidify TRACOM as the go-to resource for AI-driven learning queries, we deployed a three-pronged GEO strategy:

Educational Content Structuring for AI Retrievability

• Transformed training guides, assessments, and whitepapers into structured learning modules optimized for AI discovery
• Implemented FAQ, HowTo, and Article schema across knowledge assets to match AI response patterns
• Built semantic clusters that connected the dots between topics like “emotional intelligence,” “leadership communication,” and “SOCIAL STYLE®”

Entity Strengthening and Knowledge Graph Optimization

• Tightened TRACOM’s grip on topics like “resilience training” and “behavioral adaptability” by strengthening its digital entity footprint
• Strategically placed structured citations across trusted learning platforms and databases to amplify brand relevance in AI search
• Connected TRACOM’s proprietary concepts (like SOCIAL STYLE®) to mainstream psychological and leadership frameworks in AI-readable formats

Zero-Click Optimization and AI Knowledge Inclusion

• Reformatted core training content to be able to be directly cited in AI-generated answers for queries like “how to improve team collaboration” or “best leadership training approaches”
• Secured inclusion in AI-curated knowledge panels and instant answer features
• Targeted ultra-specific, question-driven search phrases AI models prioritize when building learning responses

TRACOM’s transformation proves that educational powerhouses can dominate AI search just as easily as product brands, but only if they get strategic. By converting complex behavioral insights into AI-friendly formats, TRACOM became more than searchable. It became indispensable. Long-term GEO success will come from ongoing schema refinement, entity maintenance, and keeping pace with the ever-evolving AI knowledge landscape.

In addition to working with Global Industrial to create high-quality content, Intero Digital also implemented homepage schema, CollectionPage schema, ProductCollection schema, and Article schema across the Knowledge Graph to strengthen entity association.

Global Industrial’s case demonstrates how structured SEO and GEO strategies can drive AI search visibility. While early results are promising, a full-funnel approach — from category page improvements to entity-based content reinforcement — will be key to long-term AI search success.

To address OfficeChairs USA’s goals, Intero Digital implemented a robust SEO strategy tailored to the unique challenges of OfficeChairs USA’s product offerings. We focused on keyword diversity to differentiate the company’s products in search results and supported its content initiatives with detailed page optimizations. Regular tasks included updating title tags and meta descriptions, refining keyword density, optimizing anchor text, and targeting striking-distance keywords for improved rankings.

OfficeChairs USA has embraced collaboration and acted quickly on our recommendations to maximize results. Its trust in Intero Digital’s expertise combined with strong communication between their team and our account manager has built a highly effective partnership. This openness has allowed us to guide OfficeChairs USA with confidence, providing consistent growth in organic traffic and revenue.

OfficeChairs USA continues to experience steady, measurable growth in organic traffic and revenue. Together, we’ve crafted a winning strategy that delivers consistent, positive results, positioning the company for ongoing success in a competitive market.

Intero Digital worked closely with Foard’s to execute a tailored strategy that emphasized keyword diversity and minimized overlapping product terms. By fostering open communication, the client clearly articulated goals, allowing us to implement effective SEO tactics. The team focused on improving rankings for high-intent keywords while addressing technical issues to maintain strong web performance. This collaborative approach led to measurable improvements in visibility and user engagement.

Foard’s Parts and Equipment values a strong partnership, staying proactive about technical issues and web vitals while communicating category priorities each quarter. This collaboration has allowed SEO efforts to shine, delivering consistent growth in traffic and revenue — even during the slower winter months. With a clear understanding of its goals, Intero Digital continues to support Foard’s success in an increasingly competitive market. Years of diligent SEO work have delivered tangible results.

Foard’s is thrilled to see its investment pay off, with SEO driving growth even in the offseason. This partnership exemplifies the power of aligning strategic digital marketing with a client’s vision to achieve long-term success.

When Intero Digital began working with Escali (soon to be KitchenSupply), it was entering a season of growth and change. The company needed Intero Digital to manage the digital transformation and omni-channel marketing strategy for its shifting brands. 

After our partnership began, the company acquired two additional brands: Old Stone Pizza Kitchen and Joyce Chen. After the acquisition, these brands were folded into our strategy. 

Intero Digital’s work with this collection of brands under the KitchenSupply umbrella (plus the brands’ international channels) has been focused on improving Amazon content and communication, boosting Amazon marketing objectives, and leveraging Amazon marketing strategy analysis to achieve better financial results. Additional resources have gone toward developing an omni-channel approach in order to achieve the new umbrella brand’s goals and take an Amazon results decline and turn it into exponential growth. 

The financial outcomes from our efforts have been transformative, allowing KitchenSupply to stop a pattern of diminishing returns and achieve next-level growth.